Q&A: Tash Blake Redefines Pop Power with ‘Poster Girl’ EP
INTERVIEW
INTERVIEW
☆ BY DANIELLE HOLIAN ☆
Tash Blake is a compelling singer-songwriter who brings a bold fusion of grit, glamour, and raw emotion to the forefront with her new EP Poster Girl. Raised in the electric pulse of performance—dancing, acting, and singing from a young age—Tash’s artistry was born in the spotlight and shaped by the quiet resilience behind the scenes. Her music is a sanctuary, a storm, and a statement all at once—layering sharp, creative pop with a timeless songwriting sensibility. Poster Girl isn’t just an EP—it’s a declaration of identity, powered by an unrelenting drive for self-expression and a voice that commands the stage with fierce vulnerability.
Read below for Luna’s conversation with Tash Blake on her new EP Poster Girl, her evolution as an artist, and how her LA roots vs. NYC hustle influences her music and mindset.
LUNA: "Poster Girl" is such a bold and emotionally raw track. What was the first spark or moment that inspired you to write it?
BLAKE: I had been writing and recording this EP in Nashville, and I got back to LA and was thinking about how the music industry can be really frustrating when it comes to being a “role model.” I was both dreaming of and projecting myself as a “pop star” and reflecting on how so many pop stars are beloved and viewed as perfect, but then are attacked and judged for their behavior or statements. On one hand, I am striving to be the “poster girl”—the star—and at the same time, people only want the pop star as they appear on the poster, not who they are in reality.
LUNA: The EP dives into the darker side of fame and ambition. How has your personal experience in the industry shaped those themes?
BLAKE: I’ve always had the drive and passion to create music and to live through performance. In order for that ambition to be realized, there is a desire for fame. That is sometimes hard to come to terms with and really hard for others to understand, and in my day-to-day life, it means I talk and work with almost anyone I meet in the industry, and not everyone is the best type of person. Sometimes I use my writing to address the feelings that come from dealing with shady people. Because those feelings somewhat mirror being in a romantic relationship with a person who is not trustworthy or similarly suspicious, sometimes my songs resonate in that way, too.
LUNA: You mention navigating the relationship between success and self-doubt. How do you stay grounded while building a public persona?
BLAKE: Whenever I start to compare myself, I tend to go to a darker place, so when that happens, I honestly turn to my family and friends and try to surround myself with people who have always been there for me. Baking and binge-watching classic horror movies help too.
LUNA: The EP also critiques pop culture’s obsession with perfection. Do you feel artists today are under more pressure than ever to present an idealized version of themselves?
BLAKE: Social media has made the obsession with perfection a real problem in society today. At the end of the day, I always think that the actual music is what’s most important, but it can tend to get lost in today’s world when content seems to be the main priority. However, personally, anything that I present is truly me. I’m a performer, so the performance of it all is all real to me.
LUNA: How do you define being a “role model” in 2025—and do you think it's a fair expectation for young artists to carry?
BLAKE: I don’t think anyone should be labeled as a “role model” because there is no “perfect” person. I think being a leader and standing up for what you believe in is extremely powerful, and I will always do so. I’m also someone who likes to be provocative and cause discussion and discomfort through my art, both visually and sonically, so people can make their own choice to love or hate me. I welcome it.
LUNA: “Poster Girl" isn't just a title—it feels like a statement. What does the phrase mean to you on a deeper level?
BLAKE: The phrase “Poster Girl” is of course the typical meaning being “a role model” or “the epitome of perfection,” but I’m kind of poking fun at the term. I kind of want to dare you to make me your poster girl of pop because I guarantee you that I’m not here to “please” anyone, I’m just being me.
LUNA: There’s a theatrical edge to your sound and visuals. How do you approach blending music, fashion, and performance into a unified artistic vision?
BLAKE: Anytime I start writing, it becomes a whole world to me. Immediately, I visualize it, and of course, the choreography has to reflect the vision. Theatrics exist in what I wear on stage, the way I use my voice in certain parts of songs, and the drama in everything is what I live for. I grew up in musicals and plays, and always found that I could express myself more by getting completely lost in it.
LUNA: You’ve cited icons like Madonna and Lady Gaga as inspirations. In what ways do you feel you're continuing (or challenging) their legacy?
BLAKE: Both Madonna and Lady Gaga have always been performers and absolutely brilliant at making a statement. I think that I have always related to the way that they like to push boundaries. I also truly believe that the LGBTQIA+ community is beautiful and powerful, and they inspire me every day, and I will always show my love and appreciation for them, just like my idols did.
LUNA: From the brooding intensity of “Poster Girl” to the infectious energy of “Heaven Can Wait,” this EP spans a wide emotional and sonic spectrum. How do you curate that balance?
BLAKE: I wanted this EP to feel liberating in all aspects. I think you can express that in an upbeat and emotional dance record, and also in a dark and moody pop record. I never like my songs to sound the same because we need music to meet our ever-changing emotions, but my songs will always exist in the same world. I write about my emotions and ambitions and relationships and fears and desires and about being true to oneself—those can be sexy and frenetic, like “Trapeze,” or joyous and life-affirming like “Heaven Can Wait.”
LUNA: You worked with Jenna Andrews and Stephen Kirk on this EP—what was the collaborative process like, and how did they help bring your vision to life?
BLAKE: They are both such talented musicians. I learned a lot from writing with Jenna, and Stephen is so much fun to produce with because he really can resonate with the direction you want to take. Each day in the studio, I either would come in with an idea that I was excited about, or we would just talk and talk and something would come from that! Our energies all meshed really well together.
LUNA: Your lyrics often embrace a kind of villain energy—why is that persona powerful for you?
BLAKE: I have never seen myself as a villain. Ever since I was very young, I have been an empath—I would feel other people’s emotions intensely and naturally empathize with them and start to embody those emotions. Because of that, I am a very loyal friend and deeply committed to people, but I also become exhausted and emotionally overwhelmed. When I write, I dig deep into only my own emotions and separate myself from channeling others, and I think that “villain energy” may just be me projecting confidence into my music because that’s what I need to hear and be reminded of myself as a human being.
LUNA: With shows across Europe and the U.S., how has performing live shaped your connection to your fans and to yourself as an artist?
BLAKE: Performing live is my favorite part of what I do. Meeting and making fans throughout the U.S., Canada, and Europe has been so deeply rewarding. They are who I make my art for, so getting to share the emotional experiences with them is so gratifying, inspiring, and energizing. I will never take it for granted. When fans are visibly moved by the show, wow—I just want them to feel that joy and remember that positive energy forever. I cannot wait to play around the world.
LUNA: You’ve mentioned that you're currently working on new music in Sweden. Can you give us a hint of what we can expect from this next chapter?
BLAKE: The new music I have been working on is what I believe to be my best music yet. Being in Sweden was so exciting, and I got to meet and work with such talented writers and producers, and I’m so proud of the music I have coming your way! I don’t want to spill too much tea, but I will say that I’m definitely experimenting with sounds and structures of songs and, my god, it’s been so thrilling!
LUNA: How does your environment—LA roots vs. NYC hustle—influence your music and mindset?
BLAKE: LA is where I’m from, and I’m so blessed to have grown up in a place where dreams really do come true. It inspires me every day, driving around iconic studios and knowing that’s where some of the best musicians created the soundtrack to my life! Living in NYC has been so incredible because I am always moving, and I hate being “still.” The energy there has definitely impacted me musically, being in the nightlife and meeting such creative and outgoing people.
LUNA: What do you hope listeners take away from Poster Girl—especially young creatives who might be chasing their own spotlight?
BLAKE: I want listeners to feel like they’re the center of their story and the main character in their movie, and to never conform to societal expectations. I hope that they feel empowered to be a badass and to be their own poster girl! Plus, I’d love them to feel like dancing, cause I’d love to dance with them!